Google SEO Ranking Factors for 2015
Jul31

Google SEO Ranking Factors for 2015

More than anything else, every webmaster in the world wants to know about the ranking factors for SEO. These factors can influence the performance of the website in a big way. No one can accurately predict the exact factors to get good ranking in Google, but we can make an educated guess about the factors which can help you in getting good SEO ranking with Google. Based on our years of experience with SEO, we will present you with the simple guidelines to follow that can get your website a good ranking with Google search results. Content SEO ranking factors : No matter what, content still remains the leading factor when it comes to getting good SEO ranking in Google search results. Now, the emphasis has shifted to high quality original content. It is more valuable than before and you should focus on content which will add value to the Internet community. The site speed is an important factor which gets 0.11 while the keyword position in title gets 0.10. Using keyword in URL has decreased and gets a 0.01. The same goes with using keyword in domain which has a correlation of 0.02. The importance of length of URL has increased to 0.10 and using proper description and video integration gets higher priority. Social Media SEO ranking factors : Social presence plays a prominent role in the ranking of a website. As we all know, Google+ remains the leading SEO ranking factor with 0.33 and Facebook shares stand at 0.28 and comments on facebook will fetch a score of 0.27. Apart from that tweets on Twitter will give you 0.24 and pinterest gets a score of 0.27. With growing social presence across the world, the importance of social media is likely to get higher in the days to come. Link SEO ranking factors : This has been the most popular ranking factor for a long time. It is no different in this year and having good quality backlinks will still fetch you good ranking in the SEO results. Total backlinks has a factor of 0.31 and new backlinks will get 0.20. Having a good percentage of backlinks with keyword will give you a score of 0.17. The word count in anchor text gets 0.11 and percentage of backlinks from the same country gets 0.07. On-page SEO ranking factors : Having good relevant internal and external links are very important and in recent trend, the site speed is becoming a top ranking factor for on-site SEO. Using relevant terms gets 0.34 and number of internal links get 0.16. Using keywords in the body get 0.15 and the HTML length...

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Simple Tips and Techniques for Portrait Photography
Jul24

Simple Tips and Techniques for Portrait Photography

Portrait photography is very much different from other forms of photography. It is very difficult to control the final outcome of the picture. In studio shots, you can control the lighting and make the final picture look exactly as what you intended to shoot. But here, the expression of the model is most crucial and can make or break the picture. If the model is not giving the correct expression required for the shot, it can spoil the whole picture irrespective of the talent of the photographer. So there is very little that you can control in this scenario as a photographer. However, with simple tricks, you can achieve the desired outcome in every portrait. Let us see how these tips can help you to get the best photos. Close-up Portraits : This type of portrait is focused mainly on the face and only the shoulder is visible apart from the face. It is the most often used shot to capture the expression of the model. The most important factor to take care in this scenario is the lighting. You have to make sure that the light falls from the correct angle onto the face of the subject. You can try with various setups like using a diffused light or using the light from the side or from the top. Depending on what you want to achieve, these angles of light will help you in getting the desired variety of shots. It is always advisable to use a wide aperture to get the background out of focus and avoid any distraction. Many professionals use the 90 mm lens for these kinds of photos. You can also try the same and see how it works on your subject. Midrange Portraits : It is essential to involve a little more of the background in these kind of portraits. Unlike the close-up shots, the background will also get some scope in these shots. If you want to shoot more than one person, it is better to use Midrange portrait shots. You can use a 90 mm fixed lens for these shots. It is also advisable to use a wide angle lens depending on the area you want to capture. As usual, make sure that the lighting is good and enhances the subject in a good way. Environmental Portraits : These kind of portraits are relatively more easier as you have the wide field to play with your camera. You can choose the perfect setting to shoot your subject. Most of the time, photojournalists use these kind of portraits to grab the attention of the audience. Make it as natural as possible. Avoid...

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Hottest Summer Fashion Trends
Jul22

Hottest Summer Fashion Trends

Fashion keeps changing every year and this year, the summer fashion has become more trendy. People are ready to experiment more with their dress and accessories leading to a lot of change in fashion trends. Some old trends have made a come back in recent times. What was once considered outdated has been making an entry into the latest fashion trends. Some garments like the long skirt and denim are very popular with the young audience in this summer season. Long Dresses : Earlier, people preferred to wear short dress for summer and the long dresses were always part of winter fashion. But now, things are changing and the long dress has become a summer fashion trends with many people. Many women who are not comfortable with their tummy and thighs prefer to have long dresses even in summer. This will cover those areas and they will be more comfortable with their dress. Looking good begins with feeling good and this trend has helped many people to look gorgeous along with being fashionable. Shorts : This is something that will never go out of fashion in summers. It has always been the favorite of many people and will continue to remain so for many years from now. The main attraction of shorts is the comfort it gives and allows your skin to breathe. You can choose a good pair of shorts for this summer. These shorts come in various textures like denim, cotton and satin. Goggles and Caps : If you are going out, make sure to have a good pair of goggles to match with your dress. You can also carry a trendy cap to get protection from the heat. Especially if you are involved in any kind of sports activity, wearing a good cap is a must to protect your head from the sun rays. A good pair of goggles will add a lot of style to your personality. Make sure to apply a good sun screen lotion to protect your skin. This will make you more comfortable in the hot sun and you will look gorgeous. Avoid heavy makeup during summer and try to keep it simple. The sweat can spoil the makeup and leave you with a dull face after some time. Wash your face regularly and keep it moist. Drink plenty of water to have good skin. It will remove toxins from your body and keep you healthy and fit. Footwear : you should choose the appropriate footwear depending on the occasion. Avoid boots and big shoes during summer season. You can wear simple sandals or heels to match your dress. You can make...

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How to Accessorize Your Outfit?
Jul18

How to Accessorize Your Outfit?

Accessories are a crucial part of any fashion and they represent the detailed knowledge you have about fashion trends. If you choose the right pair of accessories to match your dress, you can catch the attention of everyone around you. Who does not want to become popular ? Do not be afraid to make your accessories stand out. They are made for that and you should be ready to flaunt them. Let us see some simple tips to accessorize your outfit in a trendy way. Choose items that enhance your beauty : You can choose fashion jewellery, bags and sunglasses to match your outfit. Do not be hesitant to experiment with your looks. If you are wearing a trendy outfit, you can choose a bag which matches the colour of your dress and have a proper pair of sunglasses. If you are going out in the evening, avoid the goggles and focus more on your hair and footwear. You can wear heels if you are comfortable. Wear a few well chosen accessories at a time : You can choose your favorite accessories and use them according to the situation. If the event demands you to wear a simple outfit, do not go for heavy accessories. Try to keep it simple and you will look pretty. On the other hand, if you are attending a party, you can wear a different set of accessories for that special occasion. Jewellery will go well with traditional dresses and you can choose the right kind of style to match with your overall outfit. Use bold makeup as an accessory : Do not be hesitant to use bold makeup as an accessory. You can easily carry that look if you are wearing the right kind of outfit. When you match your outfit properly with your personality, you can look gorgeous with bold makeup. Highlight your lips and eyes to get that perfect look. You should also focus on your nails. If you want to experiment with your look, you can also sport a tattoo depending on your comfort level. Adapt your accessories to your signature style : Whatever you do with your accessories should have a personal touch. Everyone should identify your personality with your outfit. Most people have a particular way of dressing which they have been carrying for many years. You should not change that drastically and continue with the same style. If you can just adapt your accessories properly with your style, you can look wonderful for any event. Make sure you have the right kind of footwear. This will set you apart from the crowd. Always focus on your hair...

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Simple Yoga Asanas for Weight Loss
Jul16

Simple Yoga Asanas for Weight Loss

Losing weight through Yoga is a holistic approach which does not harm your body in any manner. It is a great way of reducing everyday stress and overall well being. It will restore the natural balance of your body and make you healthy and fit. Apart from practising Yoga regularly, you should also bring in a change with your lifestyle and eating habits. Let us look into some of the popular yoga asanas for weight loss. Apart from these, you can also try the Surya Namaskar, which is a set of 12 asanas. It gives completer workout to all parts of the body and keeps you in good shape. Yoga requires regular practice and you can get to see the results in a couple of months. Ardha Chandra Asana also known as the Half Moon Pose : To begin with, stand with your feet placed together. You should raise your hands above your head and bring your palms together and stretch as much as possible. Slowly exhale and bend sideways. After some time, inhale and come back to standing position. Repeat this step on the other side. You can do this for 10 times a day. It is beneficial for your hips and thighs. It will tone your muscles and add pressure to your tummy. You should avoid this asana if you have high blood pressure or suffering from a spine injury. Utkatasana also known as the Chair Pose : To begin with, stand straight with your hands in the namaskara mudra. Raise your hands above your head and slowly bend your knees so that your thighs are parallel to the floor. It will appear as though you are trying to sit on a chair. You should now bend your torso forward and breathe slowly. You should stay in this position as long as you are comfortable and then gently go back to the original position. It is good for your thighs and core muscles and tones your body. You should avoid this pose if you have a back or knee injury. Kumbhakasana also known as the Plank Pose : To begin with, lie on your tummy and place your palms next to your face. Raise yourself by pushing your hands. Only your hands and legs are touching the ground now. Stay in this position for as long as you can and then come back to original position. It will tone your shoulders, arms, back and abs. You should avoid this pose if you have shoulder injuries. Sethubandha Asana also known as the Bridge Pose : To begin with, lie of the floor with your feet flat. Exhale and...

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